Element

Element – The Element Skateboard brand was originally called Underworld Element Skateboards (often referred to as U.E.) – founded in 1992 by Johnny Schilleriff. Element is part of the Billabong family and the Element Skateboard company is renowned for their manufacture of skateboard (obviously) and surfwear. Based in Irvine, California, Element Skateboards has been dubbed as the ‘world’s leading skateboard company’ by the New York Daily News. Bringing fresh, exciting ideas and designs to the table each year, Element also promote an eco-friendly stance – supporting community causes and raiding worldwide awareness to environmental issues. Committed to youth culture and giving back to the community, Element promote a cleaner way of life and a feeling of freedom (mostly through skateboarding). This ethical company not only talk the talk – their men’s and ladies clothing ranges are always evolving, bringing something a bit different year after year.