With roots firmly placed in surf culture, SUPERbrand creates unique pieces that are forward thinking and that fulfill the wants, needs, ideology and vision of the youth and beyond. Making quality surfboards, and on-trend apparel that is relevant to both surf and fashion circles. SUPERbrand, founded in 2008 with team riders Dion Agius, Clay Marzo, and Ry Craike, is all about progression. By joining a team of young, innovative Surfboard designers—the SUPERbrand Shapers’ Collective—with a skate-influenced aesthetic and full-board graphics, SUPERbrand set new standards of excellence in the surfboard industry. Beginning with gaining a core following in the surf community with high quality and unique-looking boards, hype quickly grew.